That's a good thing.
The other day I was reminded of the famous Apple ad titled "Think Different" from 1997.
In a way, that line summarizes the Gospel itself. Missionaries go out to share a new way of thinking with people. The Book of Mormon is a completely different way of thinking about Christianity and God's involvement with the world. The ideas of temple ordinances and building a Zion society are different from what the rest of the world thinks.
A common thread throughout the scriptures, from the Old Testament through the Doctrine and Covenants, is to think about life in a different way.
Here's an example from Matthew 5:
43 "Ye have heard that it hath been said, Thou shalt love thy neighbour, and hate thine enemy.
44 But I say unto you, Love your enemies, bless them that curse you, do good to them that hate you, and pray for them which despitefully use you, and persecute you."
Here is a link to the original ads, along with the script to the TV ad. If you're interested in business and marketing, you will enjoy "the real story" behind the ad, here.
Grammar. The grammar issue was discussed at length. The Jobs biography explains: "They debated the grammatical issue: If “different” was supposed to modify the verb “think,” it should be an adverb, as in “think differently.” But Jobs insisted that he wanted “different” to be used as a noun, as in “think victory” or “think beauty.” Also, it echoed colloquial use, as in “think big.” Jobs later explained, “We discussed whether it was correct before we ran it. It’s grammatical, if you think about what we’re trying to say. It’s not think the same, it’s think different. Think a little different, think a lot different, think different. ‘Think differently’ wouldn’t hit the meaning for me.”